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SECOND SISTER
ADVICE
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DESIGN TRENDS
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FREE TOOLS
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BEST PRACTICES
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ADVICE • DESIGN TRENDS • FREE TOOLS • BEST PRACTICES •
Know Your Options — Popular Web Platforms & Site Builders in 2024
Having a strong online presence is crucial for small businesses and personal brands. Luckily, website builders make it easier than ever to create a beautiful, functional website without needing advanced coding skills (or a large budget). Let’s explore some of the most popular website builders available in 2024, specifically their features and pricing options, so that you can make the best choice for you and your team!
Understanding Brand Strategy
A brand strategy consists of several essential elements such as brand's foundational purpose, mission, core values, ideal audience, key messaging, tone of voice, and your competitive market position. All of these items come together to help you set goals, plan your marketing strategies, and grow as a business. We break down each of these elements to help you get started on your own brand strategy — learn more inside!
Are You Ready for Branding?
Thinking about finally taking the next step in building your dream business? Whether crafting your visual identity on your own or hiring a designer, go into the process with confidence using our free guide to get you ready to build your brand.